Our vision is prescribed by a select group of leading architects, designers, managers and hoteliers with great insight. It is these people who fuel our drive and are those who are in a position to transform the hospitality sector by influencing the way the 21st century traveller chooses a hotel, ultimately setting the trends in the field of tourism. Our paragons are small hotels that have strong identities & discernable differentiation factors in terms of their Aesthetics, Facilities and Services. Every hotel that bears our official stamp as a “Boutique Hotel”, is, by definition, different than the rest, however, at the same time, all the certified hotels share the following common characteristics:

  • Small size
  • Particular aesthetic
  • Unique facilities & services